This probably will only mean something to those of us on the island. Thrifty's has been hitting the radio with ads trumpeting the fact that they will be selling "sustainable" BC Halibut starting this week. On the radio they proudly state that their halibut are sustainable as each and every one is "line caught" and in the background you can hear a reel screaming. Too bad they just don't tell the truth about long liners and sport fishing. There that's my rant.