Back in the 80s/90s I was a ski instructor, and a good amount of my time was spent running the race centre. We did a fair number of corporate events where a fun race was part of the program. It was the heyday of brewery sponsorship of anything sporting, so the beer reps often dropped by with a flat or two for the race crew. Management prohibited anything to do with alcohol while in uniform, so it was always tricky getting the beer off the hill and into the hands of the workers. In spring, I took to burying the flats in the snow in front of a particular tree near the timing shack, hopeful we wouldn't get a cold snap that would drive snow temp low enough to freeze the amber nectar.
A free beer at the end of a work day is always good, but even better was putting on a little show for unsuspecting co workers. We would finish the work day and as we were clicking into our skis to head down, I'd straighten up and sniff the air. "Wait a sec guys, I can smell beer. Does anyone else smell it?" Make a big show of walking around 'beer sniffing' each tree. "Yep, it's right here, someone get a shovel." LOL good times, a few laughs and a cold beer with friends.
I'm thinking this could be done on the water with GPS and downscan sonar, pull it up with a grappling hook to the amazement of the punters. (Or throw away a perfectly good flat of beer when you can't get a hook on the f#$%ing thing). Maybe a "loaded" crab trap dropped earlier when solo would be more effective.